
- Bronze · One Show Young Ones
Unused Signal
The project
Turning unused data into connection.
Context
Thousands of people and communities lost internet access following the cancellation of the Digital Equity Act by Donald Trump in 2025, and with it, the opportunity to access digital tools for education, work, health services and more.
Insight
While some people have no internet access, others have cellular plans that include mobile data which, in many cases, ends up going unused.
Idea
We will convert unused mobile internet time into connectivity time for the people affected by the cancellation of the DEA.
How it works
We will launch Unused Signal, a campaign designed to identify unused mobile data and let people donate it to communities in need through Verizon Community Hotspots.
These devices will be installed in libraries, schools and community centers, offering high-speed internet access and bringing connectivity back to the affected communities.
- Client
- Verizon
- Agency
- Miami Ad School México
- Role
- Art Director
- Year
- 2026




















